The project aimed to have a wide variety of dissemination activities, tailored appropriately to the outputs of each activity.
The results of the project were disseminated within all partner schools to staff, students, primary and other stakeholders. Any outside agencies involved also received the results dissemination. These target groups who supported the project through their enthusiasm, gained from their involvement in it and their feedback will support the sustainability of the project over the coming years. Inset days were and will continue to be planned to present lesson plans and activities developed during the partnership and beyond, and parents’ information evenings as well as regular newsletter updates kept families informed. The parents of children participating in individual workshops, were also informed of the preparation work required and travel (etc) arrangements made, either through letters, meetings or both.
Locally each partner school planned a series of press releases to the local media, to inform the local community there that the schools were participating in the project. For example, the final evening presentations and craft fairs were publicised in the local area, inviting the whole of the local community to attend the event to find out more about the project and its success. These press releases were followed up with further press releases during the activities to publicise the project and its objectives. Using the publicity as a catalyst, the schools also initiated communication with local organisations who may have wished to engage with the activities and aims of the project, such as providing guest speakers and tours of businesses in the workshop 'World of Work' in the UK, or contributing to fundraising activities in the workshop 'Entrepreneurship' in the UK. During the ‘Leisure and Tourism’ workshop in Germany, a group of pupils sold goods at the local market, engaging with the local community there.
On a regional basis, information was disseminated to a wider regional media and to organisations such as local authorities who were able to pass on the project results and ideas to other schools. It is hoped that this will pave the way to engender co-operation and communication between schools working in different sectors of the education field. It will also inform other organisations working in education of the Erasmus+ project and encourage involvement in the aims of the project.
National education organisations were targeted as part of wider dissemination on a national level directed at schools and media throughout the participating countries. There were also opportunities at national conferences to disseminate the project and the results in lectures to teachers, workshops and discussion groups. These designated tasks were developed during the course of the project, with suitable staff identified to take this on. For example, in the UK the Fellowship of Steiner Schools was made aware of the (Lead School) Ringwood Waldorf School’s involvement in the project. The impact of this dissemination is that project results (such as lesson plans and ideas) are able to be more widely used and developed, with some of the leading ideas, such as group aims with enhanced peer support becoming embedded in strategic planning. They are accessible via the group’s website and include all relevant subject areas.
Partner organisations in the EU also informed other organisations and schools through presentations at international teaching conferences and press releases. Wider dissemination will continue to open channels of communication and co-operation at an international level.
Designated staff had responsibility within each of the partner schools for PR and communication on a local and regional level. They also have the knowledge and expertise to communicate with local/regional media and other organisations, usually in the form of previous professional experience in publicity work. This was established during our last project, and we will assist our new partners to ensure that dissemination activities are carried out. At least one school (Lead school: Ringwood Waldorf School) employs a PR company to help with media and other communications and will dedicate some extra expenditure to using their professional expertise to help all members of the project. Additional funding was allocated (in both financial and human resource terms) throughout the project. IT departments, students, support staff and teachers of all partner schools will be involved in the online presence of the project, and each school has a named member of staff with overall responsibility for the project website. As part of the annual Inset Day in each school, the project platform and contributions will be presented to all staff.
Pupils were encouraged to disseminate appropriately to peers through social media with support from the IT department and were also involved in presenting the outputs of their work. The schools’ own websites were used to inform interested parties of the Erasmus project and planned workshops.
A website dedicated to the project went live. The website will have design and content input from primary stakeholders and provide a dedicated online media presence to host the updates, results and outputs of the project. It will also be the primary means of communicating with other interested parties and potential users of the project outputs. There will be a link on school websites to this website and to the Erasmus+ Dissemination Platform.
During the Comenius project, it was found that involving the whole school community was very valuable in terms of informing about the project and allowing the community to have ownership through participation. At the end of each pupil exchange there was a ‘sharing of work’ event whereby the local school community and other stakeholders were shown the results of the work through performances or other events. These events are recorded and appropriate sections have been shared online. Local media will also be invited to events. The performances will be filmed and uploaded to the Partnership website and Erasmus+ Dissemination Platform.
Where there are tangible results and where applicable, these will be made available online on the dedicated website, such as booklets i.e. the storybooks from a language workshop. Publications containing ideas for subjects such as maths, science and drama work in classes will be produced and will also be available online. There is a portfolio of sample lesson plans detailing how the resources produced during the project can be used in a course of lessons. New users will have access to the results of the evaluations to allow them to tailor the resources to their own needs.
Some workshops will require further dissemination. The students will design dissemination projects for the Charity project and produce online advertising as well as posters or leaflets to raise awareness of their work. All outputs will carry the Erasmus+ logo.
The Entrepreneur workshop culminated in an inaugural fundraising event. Invitations designed by students were sent to stakeholders, local dignitaries, the regional media, and the local MP and MEP. Further follow up work will also be made available online on the dedicated charity page of the website.
At the end of the project, one of the objectives of the last transnational meeting in Strasbourg will be to set tasks for each school so that the website can be maintained and any new work or feedback can be integrated into the project.
The website will remain online for interested parties to access. We will encourage bodies which have used the resources to give feedback to the site. This will allow the results of the projects to be further developed into the future, which will keep them relevant and sustainable. Schools who were involved in the original projects will be responsible for collating feedback and updating material. This will be done as part of lesson planning, when a teacher re-uses the resource to plan future lessons. All staff from the project will be involved in keeping the project profile 'alive' by disseminating information at inter school meetings.